how businesses and people alike can leverage the richness of metaverse technology in the post-pandemic world:
Holograms and avatars will significantly reduce costs associated with travel and physical meetings.
Platforms like Microsoft Mesh allow people to collaborate using 3D avatars or holograms, animated by
their real facial expressions and movements captured through webcams.
It saves time, boosts efficiency, and promotes inclusivity by allowing people who prefer not to turn
on webcams to join fully through virtual avatars.
The metaverse will reshape job roles and create new opportunities. Tasks that once required physical
presence can now be performed virtually—such as remote tech support on oil rigs—boosting the gig economy
through increased remote and contract-based work.
For example, a virtual store attendant can help customers inside a digital store while working from home.
However, advanced monitoring capabilities will require organizations to define strong privacy policies.
The metaverse will enable cost-effective, immersive, and interactive employee training. AI-powered
virtual trainers can guide employees and provide real-time feedback.
Companies can use VR-based simulations for skill-building, including sales pitches, handling tough
customer situations, personal development, and leadership training through gamified practice scenarios.
Manufacturing firms can use the metaverse to create realistic prototypes and test systems digitally
before building physical hardware. Boeing has already announced plans to design its next aircraft in
the metaverse.
Teams can test real-world integrations through virtual robots and sensors while customers join early
product development without facing any safety risks.
The metaverse will enhance healthcare with AR/VR-based treatments and remote surgeries using precision
robots connected via high-speed networks.
Platforms like Bump Galaxy already provide virtual mental healthcare spaces built on gaming environments,
helping individuals dealing with anxiety, depression, and trauma feel supported and safe.
The concept of the metaverse is not new, and the first known usage of the term “metaverse” was in 1992 by American author Neal Stephenson in his fiction, Snow Crash. The novel described a fantasy world where governments become largely irrelevant, and countries are replaced by zones run by corporate powers.
Today, when the metaverse technology has arrived, and as in Stephenson’s dystopia, it does not involve governments (yet). Businesses are turning the metaverse into virtual worlds owned and controlled by them. Will it be good or detrimental to employees and society? Will it only support powerful enterprises? The answer would depend on how effectively the metaverse is controlled and harnessed.

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