Why Us
Why Salesforce with CriticalRiver?
4.98
Customer Satisfaction (CSAT) Score
100+
Salesforce-powered digital transformation engagements
Dedicated Salesforce
Center of Excellence (CoE)
Salesforce Crest Partner
160+
Certified Salesforce resources on board
Trusted By Clients
The Brands You Trust, Trust Us for Results
Studio Categories
A Platform That Works Hard & Thinks Faster
Your Salesforce ecosystem—powered by six core pillars: Data & AI, Revenue Lifecycle, Marketing, Integration, Sales & Service, and Quality Assurance. Smarter strategies. Stronger performance. Maximum impact.
Turn Salesforce data into a real advantage. With Agentforce AI and smart analytics, your teams can predict trends, personalize outreach, and make faster calls when it matters most.
Keep projects moving without sacrificing quality. Our DevOps and QA practices bring speed, structure, and reliability to every release—so you can build confidently and ship without surprises.
Connect Salesforce to the tools your teams already use. With real-time syncs and clean data across systems, you get better visibility, faster decisions, and fewer manual headaches.
Make quoting, billing, and renewals easier for your teams—and your customers. We set up the systems that keep sales flowing and revenue clear, no matter how complex your model.
Cut through the noise with campaigns that actually reach people. From email to social, we help you use Salesforce Marketing Cloud to speak to the right audience at the right time.
Help your teams close faster and support smarter. With Salesforce Sales and Service Cloud, you’ll simplify every step—from first touch to resolution—while giving customers the experience they expect.
Data & AI
Turn Salesforce data into a real advantage. With Agentforce AI and smart analytics, your teams can predict trends, personalize outreach, and make faster calls when it matters most.
DevOps & Quality Assurance
Keep projects moving without sacrificing quality. Our DevOps and QA practices bring speed, structure, and reliability to every release—so you can build confidently and ship without surprises.
Integration
Connect Salesforce to the tools your teams already use. With real-time syncs and clean data across systems, you get better visibility, faster decisions, and fewer manual headaches.
Revenue Lifecycle
Make quoting, billing, and renewals easier for your teams—and your customers. We set up the systems that keep sales flowing and revenue clear, no matter how complex your model.
Marketing
Cut through the noise with campaigns that actually reach people. From email to social, we help you use Salesforce Marketing Cloud to speak to the right audience at the right time.
Sales & Service
Help your teams close faster and support smarter. With Salesforce Sales and Service Cloud, you’ll simplify every step—from first touch to resolution—while giving customers the experience they expect.
Our Engagement Model
From strategy to evolution—seamless execution, every step of the way.
Strategy
Designing a data-driven, AI-powered blueprint to build a scalable, future-ready Salesforce foundation.
- Upstream, Strategy Services
- AI & Agentforce use cases
- Data Strategy
- Cloud Architecture
Implementation
Deploying tailored Salesforce solutions with seamless integrations, industry accelerators, and cloud capabilities.
- Industry Accelerators
- All Salesforce Clouds
- AI Accelerators
- Integrations & Migrations
Evolve
Ensuring continuous optimization through proactive management, agile governance, and strategic roadmaps for sustained success.
- DevOps & CI/CD
- Data Governance Framework
- Agile Experience Evolution
- Roadmap Evolution
Featured Case Studies
Driving Your Success with Certainty
Industries We Serve
Industry Expertise
Industry expertise that cuts through complexity—delivering clarity, strategy, and impact at every turn.
Hi-tech
Energy & Water
Banking/Finance
Healthcare
Manufacturing
Non-profit
Client Testimonials
What Our Clients Say
Trusted by industry leaders to deliver results that matter.
We want to thank the CriticalRiver delivery team for the fantastic work they have been doing on all Salesforce projects at Five9. They have become an essential part of our delivery model. They have become an important part of Five9’s automation processes, especially for sales and billing teams. CriticalRiver has become an extension of our team and has been key to accelerating our delivery capabilities on critical projects efficiently.
TJ
Salesforce Dev Team Lead,
Five9
CriticalRiver helped us migrate from desk.com to Salesforce Service Cloud. The customization enabled us to offer a personalized digital experience to our customers. Working with CriticalRiver, they respected my time and budget, and we had a great experience working with them. I recommend CriticalRiver, they treat you with respect and make sure the project is on track & within the budget. Great team to work with.
Rob Lee
Founder & CEO, Swift Passport
& Visa Services
CriticalRiver implemented Pardot in 6 weeks, which usually takes months to complete. This demonstrates CriticalRiver’s commitment to customers. I definitely would recommend CriticalRiver to any company that’s implementing Marketing Cloud.
Ann Minooka
VP, Global Marketing and Communications,
Cypress Semiconductors Corporation
The CriticalRiver team has been great to work with on the delivery of CPQ Customizations and the Lightning Migration. It was a really refreshing relative to the experiences we had with other consulting firms in the past. Given the great work done so far, I think we are looking at a long-term relationship here!
Claus Roggensack
Director - Business Applications
- Five9
Insights
Our thinking on ideas, technology, and trends that create impact
How to Build a Custom Object Lightning Data Table in Salesforce: Step-by-Step Guide
Building AppExchange Solution with Salesforce PDO
Empowering innovation With Salesforce DevOps
Tell us how we can help you
Have questions or ready to start your digital transformation journey? Our experts are here to help you every step of the way. Get in touch with us today and let’s build the future together!