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Optimizing Inventory Management with NetSuite ERP

Impact Delivered

  • 35%subscription revenue growth
  • 2X conversion rate
  • 2X revenue growth
  • Customer Overview

    Customer Overview

    A leading medical device company specializing in advanced air purification systems using proprietary PECO technology. This innovative brand delivers high-performance indoor air quality solutions for residential and commercial spaces. With a rapidly expanding global footprint, the company is committed to redefining clean air through science and innovation.

  • The Challenge

    The Challenge

    As the company scaled, several operational bottlenecks emerged:

    • Disconnected systems across finance, procurement, inventory, and fulfillment
    • Manual, spreadsheet-heavy processes leading to delays and errors
    • Lack of real-time visibility into cost structures, revenue, and inventory
    • No automation for returns or refunds (RMA process)
    • Subscription billing complexity without ASC-606 and GAAP compliance
    • Absence of same-day delivery capability
    • Inefficient demand planning resulting in overstocking or stockouts
  • The Solution

    The Solution

    The company partnered with CriticalRiver to implement a tailored NetSuite Cloud ERP solution that:

    • Unified finance, operations, and inventory into one platform
    • Integrated Magento with NetSuite via SuiteSpots™ for real-time sync
    • Connected 3PL partners for smart, location-based fulfillment
    • Enabled Darkstore support for same-day delivery
    • Automated subscription billing with NetSuite ARM
    • Set up role-based access for secure RMA handling via Magento
    • Digitized key workflows across order, procurement, and returns
  • Solution Components

    Solution Components

    NetSuite ERP, Magento Integration, 3PL Integration, Darkstore Enablement, NetSuite ARM, Access Controls, Full Process Automation

  • The Results

    The Results

    • Achieved significant growth in subscription-based revenue
    • Improved conversion rates through faster, streamlined ordering
    • Successfully rolled out same-day delivery across key markets
    • Boosted overall revenue through process efficiency and automation
    • Enhanced inventory accuracy, reducing both overstock and stockouts
    • Delivered faster returns and refunds, improving customer satisfaction
  • Conclusion

    Conclusion

    Through CriticalRiver’s NetSuite ERP implementation, this leading medical device company transformed its fragmented systems into a connected, scalable, and fully automated enterprise. The new platform supports long-term growth while elevating the customer experience through faster fulfillment, transparency, and operational excellence.

Impact Delivered

  • 35%subscription revenue growth
  • 2X conversion rate
  • 2X revenue growth

Customer Overview

A leading medical device company specializing in advanced air purification systems using proprietary PECO technology. This innovative brand delivers high-performance indoor air quality solutions for residential and commercial spaces. With a rapidly expanding global footprint, the company is committed to redefining clean air through science and innovation.

The Challenge

As the company scaled, several operational bottlenecks emerged:

  • Disconnected systems across finance, procurement, inventory, and fulfillment
  • Manual, spreadsheet-heavy processes leading to delays and errors
  • Lack of real-time visibility into cost structures, revenue, and inventory
  • No automation for returns or refunds (RMA process)
  • Subscription billing complexity without ASC-606 and GAAP compliance
  • Absence of same-day delivery capability
  • Inefficient demand planning resulting in overstocking or stockouts

The Solution

The company partnered with CriticalRiver to implement a tailored NetSuite Cloud ERP solution that:

  • Unified finance, operations, and inventory into one platform
  • Integrated Magento with NetSuite via SuiteSpots™ for real-time sync
  • Connected 3PL partners for smart, location-based fulfillment
  • Enabled Darkstore support for same-day delivery
  • Automated subscription billing with NetSuite ARM
  • Set up role-based access for secure RMA handling via Magento
  • Digitized key workflows across order, procurement, and returns

Solution Components

NetSuite ERP, Magento Integration, 3PL Integration, Darkstore Enablement, NetSuite ARM, Access Controls, Full Process Automation

The Results

  • Achieved significant growth in subscription-based revenue
  • Improved conversion rates through faster, streamlined ordering
  • Successfully rolled out same-day delivery across key markets
  • Boosted overall revenue through process efficiency and automation
  • Enhanced inventory accuracy, reducing both overstock and stockouts
  • Delivered faster returns and refunds, improving customer satisfaction

Conclusion

Through CriticalRiver’s NetSuite ERP implementation, this leading medical device company transformed its fragmented systems into a connected, scalable, and fully automated enterprise. The new platform supports long-term growth while elevating the customer experience through faster fulfillment, transparency, and operational excellence.

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